Marketing Manager
Status: Full-Time, Part-Time, Consultant
Location: Miami, FL (Hybrid) or possibly REMOTE
Position Summary
Our client, a privately held real estate investment and management firm, is seeking a Marketing Manager to lead the development and execution of marketing initiatives across its diverse commercial real estate portfolio.
This position will play a key role in supporting the firm's brand, investor communications, business development, and portfolio marketing efforts. The ideal candidate combines strong strategic marketing expertise with exceptional graphic design and presentation development skills and has the ability to translate complex real estate investment opportunities into compelling marketing materials.
Essential Responsibilities
Investor & Corporate Marketing
Develop and maintain investor presentations, fundraising materials, pitch decks, and executive-level marketing collateral.
Create investment summaries, portfolio presentations, offering materials, and other capital raising support documents and visually compelling presentations.
Ensure consistency of branding across all investor-facing communications.
Brand Management
Maintain and strengthen the company's brand identity across all marketing channels.
Develop marketing strategies that enhance brand awareness and support business growth.
Ensure all marketing materials align with established corporate branding standards.
Graphic Design & Presentation Development
Design and produce professional marketing materials including:
Investor pitch decks
Property offering packages
Marketing materials
Corporate presentations
Property fact sheets
Case studies
Infographics
Maps and site plans
Digital advertisements
Social media graphics
Create high-quality visual content that effectively communicates investment opportunities and portfolio performance.
Portfolio Marketing
Develop marketing collateral supporting the firm's commercial mixed-use assets.
Support initiatives through the creation of property marketing packages and promotional materials.
Digital Marketing
Manage website content and updates.
Manage social media content and campaigns highlighting company news.
Monitor website analytics, campaign performance, and key marketing metrics to optimize results.
Events & Communications
Prepare presentation materials and marketing collateral.
Assist with public relations initiatives and company announcements.
Cross-Functional Collaboration
Partner with executive leadership and internal departments.
Manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.
Qualifications
Bachelor's degree in Marketing, Communications, Business, Graphic Design, or a related field.
3+ years of marketing experience required in real estate, preference on industrial, storage, commercial or retail shopping centers.
Experience creating executive presentations, investor materials, and marketing collateral.
Strong project management, organizational, and communication skills.
Ability to manage multiple priorities while maintaining exceptional attention to detail.
Technical Skills
Preferred experience with:
Adobe Creative Suite (InDesign, Illustrator, Photoshop, Acrobat Pro)
Microsoft PowerPoint (Advance level)
Canva
Microsoft Office Suite
WordPress
HubSpot, Mailchimp, or similar marketing automation platforms
CRM platforms
Google Analytics or similar reporting tools
Preferred Qualifications
Experience supporting commercial real estate investment firms, owner/operators, developers, REITs, private equity firms, family offices, or commercial brokerage organizations.
Understanding of commercial real estate investment concepts and financial terminology.
Ability to translate complex financial and real estate information into visually engaging marketing materials.
Please Note: The attached job description is intended to provide an overall overview of the position and its potential responsibilities. The final scope of the role may be refined based on the selected candidate's experience and the firm's evolving business needs.
To apply or learn more, please contact:
Vivi Lamb, Principal
Colin McKenzie Consulting HR
P: 312.859.9175 | E: vivi.lamb@cmc-hr.com